Search results for "Sales management"

Compensation and control sales policies, and sales performance: the field sales manager's points of view

2011

PurposeThe purpose of this paper is to analyse the relationship among the compensation system (fixed or commission) applied to salespeople, the system by which they are controlled, and the effects of both on individual performance and sales organization effectiveness. Previous research has been extended in a different country/context, and from the field sales manager's points of view.Design/methodology/approachFirst, a cluster analysis was used to obtain a set of groups of salespeople characterized by their main compensation system (salary and/or commission). Also, ANOVA is used to analyze the significance of the differences due to the different compensation system.FindingsThe empirical dat…

2014

Sales forecasting is an essential task in retailing. In particular, consumer-oriented markets such as fashion and electronics face uncertain demands, short life cycles and a lack of historical sales data which strengthen the challenges of producing accurate forecasts. This survey paper presents state-of-the-art methods in the sales forecasting research with a focus on fashion and new product forecasting. This study also reviews different strategies to the predictive value of user-generated content and search queries.

Barriers to the use of mobile sales force automation systems: a salesperson’s perspective

2015

Purpose – The purpose of this paper is to examine the barriers associated with the adoption and use of mobile sales force automation (SFA) systems from a salesperson’s perspective. Design/methodology/approach – A qualitative investigation of two business-to-business companies was conducted. Data collected from ten semi-structured interviews with directors or sales managers were analyzed to understand the main barriers to SFA system adoption. Findings – The study confirms the existence of three barriers (customer knowledge, quality of information and the characteristics of mobile devices) to a mobile SFA system use and identifies two additional barriers: lack of time and optimization issues…

Clustering the mediators between the sales control systems and the sales performance using the AMO model: A narrative systematic literature review

2018

[EN] Purpose: To identify all types of sales force control systems in the academic literature, and to cluster the mediators between these controls and the performances, according to the AMO model (abilities, motivations, and opportunities), analysing how each of these three groups of mediators are influenced by control systems, and how they impact on the sales performance, using a systematic literature review. Design/methodology: Scientific papers published during the last 32 years, using as databases: Business Source Premier (EBSCO), Science Direct, Scopus, Web of Science, and Google Scholar. Business, Management and Social Sciences were taken as selection fields. False positives identific…